Daytona
Daytona
Daytona Named after the Daytona International Speedway in Florida, the Rolex Daytona is a racing chronograph designed for the gentlemen drivers of the day, and has since become one of the most popular and sought after watches in history. Understated and elegant, its design is unmistakeable and continues to carry huge demand.
Yachtmaster
Yachtmaster
Yachtmaster Rumoured to be a replacement for the Submariner that was considered too dramatic a change right at the last minute, the Yacht-Master was designed to be a more elegant imagining of the classic diver's watch. The sculpted cases and sparkling dials are the perfect combination for a summer trip to the Mediterranean.
Day Date
Day Date
Day Date As pioneering watchmakers, Rolex led the market from the front with its continuing technological triumphs. The 1956 Day-Date was one of those triumphs, being the first watch to feature self-changing day and date indicators. The Day-Date is offered by Rolex to every President in office at the White House.
Sea Dweller
Sea Dweller
Sea Dweller The Sea-Dweller is a joint development between Rolex, COMEX and the U.S. Navy SEALABS project to adapt the Submariner into deep-sea diving watch for professional saturation divers. The thicker case and invention of the gas escape valve give the Sea-Dweller the performance to continue where the Submariner reached its limits.
Explorer
Explorer
Explorer When Everest was conquered for the first time by John Hunt and Edmund Hillary, the Sherpa guide that led them, Tenzing Norgay, wore a Rolex Explorer. Sleek, simple, and undeniably stylish, the Explorer appeals to the more conservative enthusiast, and in both 36mm and 39mm, it is beautifully understated.
Milgauss
Milgauss
Milgauss Developed so scientists could keep track of time in electromagnetic environments, the Milgauss had a magnetic resistance of one thousand Gauss using a soft iron Faraday cage. The Milgauss has evolved in size and shape since its launch in 1956, but the ability to repel the damaging effects of magnetism remains the same.
Datejusts
Datejusts
Datejusts Rolex pushed the watchmaking envelope when they introduced the world's first self-changing date in the 1945 Datejust, cementing their credibility as a pioneering watchmaker from then on. Most companies have a party to celebrate their 40th anniversary; Rolex did it by changing the face of watchmaking with one simple idea.
Datejust Special Edition
Datejust Special Edition
Datejust Special Edition
Pearlmaster
Pearlmaster
Pearlmaster For the lady that loves precious metals and diamonds, and wants a watch a little larger than the standard Lady-Datejust, there is little better than the Pearlmaster. The beautifully crafted dials and diamond set bezels make the Pearlmaster the perfect choice for any discerning lady that wants more than just a watch.
Perpetuals
Perpetuals
Perpetuals Rolex understood the need to seal a movement from moisture and dust, and the development of screw-down waterproof seals lead Rolex to the creation of the Oyster case. So confident were Rolex in the Oyster case that dealers would display them submerged in fish tanks in the shop windows.
Air King
Air King
Air King After World War Two, Rolex offered a manual wind watch that found popularity with air-force pilots in several guises; the Air Tiger, Air Lion, Air Giant and Air King. The Air King outlived its siblings, and continued in automatic form to serve as an entry to Rolex ownership.
Submariner
Submariner
Submariner Diving had become revolutionised in the 1950’s by Jacques Cousteau’s invention, the aqua-lung, which made diving easier and more accessible. He was also commissioned by Rolex to help test their new diver’s watch, the Submariner, which went on to become one of the most successful diver’s watches in history.
Prince
Prince
Prince The Rolex Prince was once known as the doctor's watch, thanks to its large seconds sub-dial that was considered to be very useful in the medical profession. The rectangular case, the intricate dial and the exquisitely decorated hand-wound movement all come together to make the Prince a stunningly desirable piece.
GMT
GMT
GMT The need for the ability to track several time zones at once was no greater than when air travel company Pan-Am began making trans-Atlantic journeys in the early 1940's. As such, Rolex was commissioned by Pan-Am to provide a solution to the problem, and that solution was the Rolex GMT Master.
Cellini
Cellini
Cellini The Cellini range pays homage to the painter, sculptor, musician and goldsmith Benvenuto Cellini, an Italian whose work is admired by many. His craftsmanship and skill is reflected in the beauty of the Rolex Cellini, and the original yet understated designs continue his eye for detail and fervour for perfection.
Rolex watches collection